Why do a Christmas event?

Corporate events are your way to say thank-you to your clients and build on the relationship you have with them with an eye on business for the year ahead. The ideal environment would be relaxed, it should encourage chat and networking amongst your guests and above all have them resoundingly know that you appreciate them and their business.

Who do I invite?
Making sure your guests feel comfortable is paramount. Events we have arranged for Tailored Time clients often see guests invited to bring a friend or spouse. This works for two reasons. First: your guests are blown away by your generosity and secondly, and most importantly, they are relaxed and more likely to have a good time in your company.

But I’ve only got a small budget…
Small doesn’t mean your guests need to starve. A simple solution may be to simply host a shorter event, where you can reduce both the pressure on your guests’ time and also your own outlay, by having a drinks and finger food reception rather than full, sit-down dinner.

What about the venue?
Many restaurants and bars have been advertising for Christmas business since September! If you haven’t booked your event yet, it means you should be thinking about it in the next week. Remember it needn’t cost the You can often reserve a roped off area of a venue at no extra cost. And for smaller groups, we have helped some of our clients with client parties in their own home. This keeps overheads down, but with outside catering and even a wine waiter for the evening, this type of gathering can offer a truly special touch.

Timing
Invites should be going in the next week, or certainly the minute you secure a date/venue. If you haven’t yet confirmed your details, do call around to clients you want to come along and let them know what you are thinking, the sooner the better. Above all this is the chance for some positive conversations between you and your clients.

TT